Client Marketing Coordinator

The Clinic Marketing Coordinator is responsible for creating and implementing value-added services that reinforce partnerships with independent clinics across Canada. This role plays a key part in supporting our customers' business growth by collaborating with our customers to identify and implement growth opportunities.

Responsibilities

• Design and implement B2B2C strategies and marketing tools to support the growth and business objectives of partner clinics.
• Analyze and optimize marketing programs based on performance metrics and feedback.
• Meet regularly with clinic partners to discuss their business goals, review current marketing efforts, and identify opportunities for growth.
• Provide tailored recommendations and assist in developing actionable strategies and tactics to enhance customer outreach, engagement, and retention.
• Work closely with internal and external resources to ensure timely and accurate delivery of projects and campaigns.
• Support the integration of new marketing technologies and tools to enhance efficiency and drive results.
• Stay informed about industry trends, best practices, and emerging technologies to deliver effective and innovative marketing solutions.
• Collaborate with the Marketing Director on broader marketing initiatives and strategies to align efforts with company goals.
• Assist with additional marketing-related tasks and projects as needed.

Core Competencies

• Relationship Building: Ability to foster strong partnerships with both internal teams and external stakeholders.
• Customer Focus: Skilled at understanding and addressing customer needs to deliver tailored marketing solutions.
• Results-Oriented: Driven to meet objectives and deliver value-added strategies that contribute to customer business growth.
• Adaptability: Capable of managing change and navigating complex challenges.
• Creative Problem-Solving: Innovative thinker with the ability to identify and implement effective marketing solutions.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2+ years of experience in B2B or B2B2C marketing, preferably in healthcare or a similar field.
• Strong project management skills with the ability to manage multiple tasks and deadlines.
• Excellent verbal and written communication skills.
• Proficiency in marketing tools, CRM platforms, and project management software.
• Knowledge of current marketing trends and tools, with an interest in applying them to clinic growth strategies in particular social media and digital marketing (SEO, Lead Generation).
• Proven ability to work directly with customers to identify needs and provide strategic marketing guidance.
• Valid Driver's Licence is required.

Why should you work with us?

• Competitive salary with annual reviews
• Excellent medical benefits; including dental, vision and health, Employee Assistance Program
• Fitness/Exercise spending account
• Group RRSP contributions
• Paid vacation
• Dynamic work atmosphere
• Career development programs and opportunities
• Hybrid work model