Marketing Data Analyst

About the Role:

You will be part of a still growing Global Digital Marketing team that works across several world-leading diagnostics manufacturers and sales companies. You will join the team in a specialist position where your main role will be implementing and monitoring our tracking setups, analyzing and visualizing data from all digital marketing initiatives.

In this position you will be responsible for driving, developing, and maintaining our global tracking setups, reports, and dashboards that deliver real-time insights into essential performance metrics, as well as generating comprehensive reports that summarize performance, identify trends, and offer actionable insights to enhance marketing strategies.

Key Responsibilities:

• Further develop, maintain and manage our Google Tag Manager tracking solutions.
• Track and analyze data from all digital marketing efforts, including website traffic, social media engagement, email campaigns, and paid ads.
• Track, analyze and report on customer flows and marketing funnel to increase lead volume and improve conversion rates.
• Develop, maintain and manage user-friendly dashboards that provide real-time insights into defined key performance metrics using e.g. Looker or Power BI.
• Create and distribute detailed reports that summarize marketing performance, highlight trends, and provide actionable insights for the business to improve.

To Qualify for the Role:

• Proven experience in digital marketing analytics.
• Solid experience with Google Tag Manager and Excel.
• Excellent analytical and problem-solving skills.
• Experience working across global markets.
• Strong English and communication skills.
• Ability to work independently and as part of a team.

Why Join Us?

We offer a dynamic, flexible and enjoyable work environment designed to support your professional growth and personal well-being:

• Competitive Salary & Benefits: A comprehensive benefits package, including healthcare, lifestyle allowance and pension.
• Work-Life Balance: Hybrid work model allowing flexible working hours.
• Professional Development: Access to training, conferences, and a strong focus on continuous learning and development.
• Innovative Work: Engage with cutting-edge technology, driving transformation in an exciting Life-Changing industry.
• Career Growth: Opportunities for advancement within a global company recognized for its innovation and commitment to excellence.
• Global Exposure: The opportunity to work on international projects and travel for global assignments.
• Inclusive “Scandinavian” Culture: Be part of a global team that fosters a culture of openness, knowledge sharing, and professional respect. We value collaboration and believe in creating a workplace where everyone can thrive.

Location: Mid Valley, Kuala Lumpur, Malaysia.

About Demant:

Demant is a world-leading hearing healthcare and technology group built on a heritage of care, health, and innovation since 1904. The Group offers innovative technologies, solutions, and expertise to help people hear better. In every aspect, from hearing care, hearing aids and hearing implants to diagnostic equipment and services and audio solutions, Demant is active and engaged. Headquartered in Denmark, the Group employs more than 22,000 people globally and is present with solutions in 130 countries where we create life-changing hearing health and high-end audio and video solutions. William Demant Foundation holds the majority of shares in Demant A/S, which is listed on Nasdaq Copenhagen and among the 25 most traded stocks.

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