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Marketing Automation Specialist

Would you like to develop your skills in an innovative and world-leading company, within diagnostic hearing and balance solutions? We are looking for a talented Marketing Automation Specialist who strives in an international environment, working together with the industry’s best and brightest.



Interacoustics provides top-of-the-line diagnostic solutions for hearing healthcare professionals worldwide. We offer creative freedom and opportunities for personal and professional development.

As a Marketing Automation Specialist, you will be part of a strong team and define, execute, and optimize marketing automation activities across several brands and sales companies. We are on a digital journey, and we would love for you to come aboard!


We have two talented colleagues that work with email marketing, and another colleague works with acquisition. Together, you will make up our Digital Marketing Excellence team, which is part of a Digital Marketing department with a total of 15+ colleagues.

Drive marketing automation projects from A-Z


Your key responsibilities will include, but are not limited to:


  • Be the go-to person for Salesforce Pardot
  • Lead gen forms and optimizing the conversion rate of these
  • Email marketing strategy, including ongoing reporting and assessment
  • Email templates, campaigns and automation flows across the business
  • Data- and behavior-driven flows and lead scoring to move customers along the sales funnel

Who are you?


You thrive with structured workflows, and you have both an analytical and a commercial mindset. It is important that you are a team player and enjoy switching between strategic advice, practical execution, and setup.


We also expect that you have:


  • Technical expertise and good business understanding
  • Strong collaboration and stakeholder management skills
  • 3+ years of experience with an enterprise marketing automation solution

Ideally, you have experience with Salesforce Pardot (Marketing Cloud Account Engagement). It would also be ideal if you have strong communication skills in English. Expect up to 20 days of travel per year.



We offer team spirit and a flexible working environment

It is important to us that you feel well in your job. We provide thorough onboarding and training to make sure you can take on your new tasks. We offer great office spaces made for collaboration, but also independent work. Each day, we serve a delicious lunch in our canteen, and you can use our training facilities if you want to exercise. We have an active staff organization that organizes social events, and we offer a strong health care scheme and flexible working conditions.


Do you see yourself working with us?


Interacoustics encourages all interested parties – regardless of gender, age, ethnic origin, and nationality to apply for the position. Please submit your application as soon as possible, as we will conduct interviews on a rolling basis.


If you have further questions to this position, please feel free to contact Gobinesan Rajaratnam, Digital Marketing Manager, at +45 31127184, or Tanja Planitzer, Talent Acquisition Specialist, at +45 3162 6969 .



9 May 2023

Middelfart, DK, 5500


Interacoustics is a world leading diagnostic solutions provider in the field of hearing and balance assessment. We design, manufacture and sell products across the whole audiological spectrum, from small portable devices to full clinical instruments. Our products are sold in more than 100 countries through our extensive network of sales companies and distributors.

Interacoustics employs more than 200 people at the head office in Middelfart, more than 500 worldwide and is among the world's leading suppliers of audiological equipment.

Interacoustics is part of the Demant Group. This group of international companies develops, manufactures and markets a wide variety of technological solutions, ranging from state-of-the art digital hearing instruments and assistive listening devices to revolutionary new diagnostic systems.

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